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Acquia Names Bluetext as Finalist in Annual Website Design Awards

Acquia, the leading hosting and support company for Drupal open-source content management systems, has named Bluetext as a finalist in its 2018 awards for best digital marketing firms and website…

Akamai Selects Bluetext to Help Protect State Election Systems

With the national mid-term elections fast approaching, state government election officials at every level are scrambling to assess their system’s vulnerabilities to hacking or other interference, with the goal of…

The Best Digital Marketing Companies Know They Need to Optimize for Their Clients

In today’s continually evolving digital landscape, top brands look to their digital marketing firms for direction on how best to leverage every tool to reach their target audiences. And while it’s easy…

The Foundation for an Effective Content Strategy

The term “Content Strategy” may be one of the mosts misunderstood concepts in the marketing industry. One of the reasons is that there are many different definitions for the term,…

Top Digital Agencies Know: When it Comes to Website Design – Speed Matters

Speed is by far the most critical metric to consider when re-designing an enterprise website – it won’t matter how beautiful your new site looks if nobody is going wait…

Google Ad Muting: Marketers Need Not Be Scared

Google recently updated its ad muting tools to give users even more controls over ads that auto-play in your feed. In its blog post announcing this capability, Google reiterated its…

Top Agency Tips – Mobile Retargeting: Six Tips for a Successful Campaign

Top digital marketing agencies are quickly learning that mobile retargeting is now a key element in any successful campaign. But moving our clients to this strategy is not always an easy…

B2B Website Design – More Best Practices

B2B website design that focuses on the user experience will continue to be a top priority for brands who thought UX was only for consumer and e-commerce sites. In a…

Six Top Logo Trends to Refresh Your Brand

Top branding agencies are always looking for new and refreshing approaches to logo designs that resonate with customers. Every designer’s dream is a new logo that is memorable and unique. But…

A Top Branding Agency’s Top Tip: Designing a Future-Proof Style Guide

As every top branding agency knows, the brand style guide is a key component in a brand’s visual identity. It sets out how brand elements, including color palette, imagery, iconography,…

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