All posts by Laney Spears

The Logic Behind Logo Simplification

Simplification is one of the strongest trends we’ve seen as a top design agency in recent years. With such growing popularity, it shows no sign of stopping. So why are…

Illustrations for Serious Success

In recent years illustration has evolved far beyond traditional child’s play. The classic art form that many people associate with children’s books actually has serious B2B benefits.  More and more,…

2020 Trends: Logo Design

Welcome to 2020, a year of new normals, routines, and best of all, new logos! The logo design trends in 2020 thus far have been an intriguing remix of new…

Campaign Branding: Behind the Scenes of the SonicWall Photoshoot

A fantastical idea, a powerful pitch, and energetic enthusiasm from all sides of SonicWall stakeholders. Only one task remaining: execution of the over the top Boundless Campaign. SonicWall came to…

Should Your SEO Strategy Shift for COVID?: How to Adapt to Changing Behaviors

The recent COVID-19 outbreak has had ripple effects across almost every industry. Around the world, the global pandemic has altered the way we live, socialize and even conduct business. In…

The Remote Recruiting Reality

As of late, communications have been drastically changing, and companies have had to adapt quickly and swiftly to accommodate the current COVID-19 environment. It is a new and unprecedented scenario,…

2020 Vision: National Retail Federation Insights

For a top marketing agency, trade shows are essential events to attend to learn all the tricks of the trade. It is usually a one time a year event where…

2020 Predictions: Technology Trends in AR & Virtual Reality

With the start of the new decade, the digital marketing industry is abuzz with anticipation for 2020. Top interactive agencies are predicting big shifts in the upcoming year, in everything…

Bluetext’s 2019 Experience Builds UX Expertise

2019 has been a big year for Bluetext full of limitless growth and many successful launches. As one of the top digital marketing agencies in the Washington, D.C. area, we…

Behind The Blog: How Blogs Improve Your SEO

  In today’s Internet ecosystem, there seems to be a blog for everything. Fashion blogs, fan club blogs, cooking blogs, review blogs — you name it. Blog types range from…

Learn More About How Bluetext Can Help You

Through branding, marketing and public relations we help brands WIN. With expert strategy, powerful creative and award-winning digital.

Contact Us Today

Georgetown Headquarters | 3400 Idaho Ave, #400, Washington, D.C. 200016 | 202-469-3600