Veeder Root

With half a million customers around the globe, Veeder-Root is the number-one supplier of automated tank gauges in the world. When it came time for a brand refresh for the 150-year-oldcompany, Veeder-Root entrusted Bluetext to update its legacy corporate visual identity system and website. 


With an updated logo and corporate visual identity, Veeder-Root is well equipped to honor both the brand’s legacy as well as prepare it for its next stage of rapid growth.


The new Veeder-Root website features an intuitive, fully responsive user experience and leverages the power of its Drupal content management system to provide the flexibility and scalability the company needs to support its digital marketing initiatives.

Modernizing the Mobile User Experience

With an increase in mobile traffic, Bluetext did extensive cross-browser and regression testing to ensure all pages and functionality were rendered and functioned responsively.

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