B2B

Virtual Events: Behind the Scenes of Citrix Boot Camp – Part 1

There’s no doubt that the past five months have looked quite different from what we’re used to. Each day, we log onto our computers, join video conferencing lines, and do…

B2B Marketing for the New “Stay at Home” Audience

  The COVID-19 Pandemic has expanded the “stay at home” audience for B2B businesses.  The commercial sector has seen changes in how audiences are reacting to content and consuming media. …

Are B2B and B2G firms missing the biggest video traffic explosion in history?

When it comes to where a brand should spend its video ad dollars, YouTube has long been the go-to destination. With more than 3 billion video views per day, content…

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