Bluetext Provides Full-Service Virtual Event Services for SonicWall Boundless 2020, SonicWall's Largest Ever Global Partner & Reseller Event

SonicWall Boundless 2020 was the biggest virtual event in SonicWall history, posting a company record of 6,251 global registrants and a 135% increase in attendance over SonicWall’s previous high-mark partner event. SonicWall entrusted Bluetext with everything event-related, including specialized event branding, digital event platform design and development, analytics tracking, over thirty fully produced videos, registrant acquisition support, and so much more. With all of this in mind, it’s safe to say the results speak for themselves:


Industry-Leading Subject Matter Experts

In addition to working with Col. Chris Hadfield, the first Canadian commander of the International Space Station to host the Boundless-themed event, Bluetext helped SonicWall to bring in big industry speakers like security analyst and friendly hacker Keren Elazari, cybersecurity icon Bruce Schneier; award-winning author and security expert John Sileo; and a compelling CXO roundtable that explored the changing security perimeter.

SonicWall Boundless 2020: A Recipe for Success

Bluetext and SonicWall engineered a sensational means to launch true company momentum amidst a trying business environment. Boundless 2020 provided that platform and connection at a time when the cybersecurity industry needed it most.


"Bluetext was our one-stop, end-to-end agency to deliver our global partner virtual event in record time. From creating SonicWall’s Boundless 2020 event visual identity to website design and development to video production, their partnership and expertise helped drive registrations and create one of the most successful partner events SonicWall has ever launched."

Vice President, Web and Digital Experience at SonicWall

Sponsorship Integration

Boundless 2020 was a massive success to the event’s three Diamond sponsors, ADT Cybersecurity, Ingram Micro, and Infinigate, as well as Gold sponsors ADN, The Channel Company, Exertis, Perimeter 81, and Tech Data, as the virtual engagement helped successfully unite SonicWall’s global partner community.


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