Search Engine Optimization

  • Are you confident that potential customers can find your company and understand your differentiation on the web?
  • Do you have a strategy to maximize the impact of search or are you just dabbling with Google analytics?
  • Are you maximizing your online conversations?
  • Have you developed a keyword rich domain to bring more viewers into your site?

The world of search is changing rapidly, and SEO is not an area of marketing where a box can simply be checked. The most effective marketing strategies often start with an approach to search. If you need a new website or want to optimize your current one with the latest tools and techniques to drive business, the Bluetext team is ready to help. We have worked with dozens of companies who were skeptical of the impact at first but quickly became believers. We start with your basic website, but go far beyond what is already online to leverage video and other channels, and to develop contextual content that will enhance your ability to reach new audiences.

Rules We Live by

Bluetext is committed to providing the best service for our clients to meet and exceed their business goals. Our team of professionals will always bring creativity, originality and enthusiasm to every project. Delivering industry-leading results to our clients is our number one priority. What we won’t do is deviate from our high ethical standards for any reason. What we will do is always provide the best advice and counsel to our clients at all times. That is at the heart of the Bluetext culture, and what we live by every day.

Why Bluetext?

We know that wide differences among audiences mean there is no simple approach to delivering your message. Interactive design and digital strategies, social networking, internet outreach, blogs, events, viral and guerrilla marketing, search engine optimization, traditional media relations and advertising — every tool must be employed as part of an integrated approach. At Bluetext, we approach every communications challenge by considering every channel to reach your target audience.

What We Do

Bluetext provides integrated communications services designed to help clients connect with key audiences, reach new communities, enhance their brand and protect their reputation. With deep expertise leveraging many diverse marketing strategies, we utilize every channel to attack the most critical challenges our clients face. From fixing their reputation to connecting with key government decision-makers to driving product demand, our clients know that the team at Bluetext will get the job done.

Insights

Google’s ‘Massive’ Featured Snippet Update

Google Search is known for consistent updates and feature releases but is often done in a beta-testing form. What does this mean exactly? Essentially, these new features will undergo A/B…

Setting Up Your Web Pages for SEO Success

What’s your first instinct when you have a question? For most, it’s to Google it. Whether or not it’s looking up a restaurant or finding a solution to a business…

3 Keys to Capitalizing on Content Marketing

17 hours—that’s how long the average person spends looking at a screen each day. With remote learning and work-from-home, screens take up our attention and are expected to remain an…

4 Ways Social Media Can Help Improve Your SEO Results

With a constantly increasing amount of online content being published each day, it is important to stand out in the search engines results. Social media does not directly contribute to…

The Art of the Landing Page

After crafting the perfect campaign, ad creative, and hook-worthy copy, there is nothing more frustrating than a user coming to your website only to leave after a few seconds. In…

The Secret to Search Marketing

Search marketing has powerful potential with infinite nuances. This digital marketing medium has an unmatched ability to reach mass users at a macro level on the basis of targeted browsing…

Learn More About How Bluetext Can Help You

Through branding, marketing and public relations we help brands WIN. With expert strategy, powerful creative and award-winning digital.

Contact Us Today

Georgetown Headquarters | 3400 Idaho Ave, #400, Washington, D.C. 20016 | 202-469-3600

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