Insight
Delivering the Perfect Pitch
What makes Audi Field D.C.’s new business district? Bluetext interviewed current premium season ticket holders about their experiences using DC United’s unique atmosphere to enhance their new business efforts. The results was The Perfect Pitch. The campaign, including this microsite, highlights the benefits of premium seats and generated numerous leads for the D.C. United sales team.
Insight
The Bluetext Ad-vantage
Bluetext reached new fans with targeted display advertising, driving season tickets sales and generating interest in United’s surge to the playoffs.
Insight
GOALDEN Execution
For consumers, Bluetext created a GOALden ticket campaign to deliver exclusive offers for once-in-a-lifetime experiences. Bluetext created the visual style and executed across emails, LinkedIn and D.C. United web properties.