Influence and Advocacy
For more than 50 years, CQ has been the leading provider of tools that deliver customized in-depth legislative news and analysis, tracking and advocacy for unprecedented access to all parts of the policy process. So when it needed a new approach to how it offers its range of advocacy and analysis solutions to new customers, it turned to Bluetext for a website experience that makes it easy to select the right solutions for each customer. The new CQ website includes a smooth new interface that quickly delivers the types of services needed for any organization in the policy and advocacy arena.
“The redesign of CQ.com was a top strategic initiative for us to complete before the heavy buying season.
We needed a sound design system, a smart content management system, robust SEO considerations,
and a sophisticated journey mapping implementation. Bluetext was a great partner to deliver this digital platform
in an aggressive timeline, where no quality could be sacrificed.”