2 years ago SonicWall approached Bluetext with a campaign challenge: “Help us infuse originality within an over-saturated cybersecurity market. Portray Boundless Cybersecurity ability to break free of cyber threats.” Bluetext’s response?…
62 seconds. That’s the average amount of time a user will spend on a website before hopping to another page. 62 seconds for your website to show off all your…
Establishing a personal connection between your business and the customers you serve is one of the most critical elements of a successful marketing strategy. From tailored social media posts to…
Second-only to your homepage, your sitemap is one of the most important and most visible parts of your website. What value is a website if people can’t find the content…
We’ve all heard the old adage “the medium is the message” – and that could not be more true in today’s vast media landscape where the majority of users are…
Scroll-based animation offers all the benefits of on-page animation and more. Not only do pages with scroll-based animation engage users more effectively, but they can also tell more complex stories,…
The next time you’re in a public setting, look up, and chances are you’ll notice almost everyone around you has their eyes glued to a mobile device in hand. Modern-day…
Web designers are constantly looking for new ways to keep the attention of their users. An innovative way to do so is through what is referred to as “hidden interactions.”…
What’s your first instinct when you have a question? For most, it’s to Google it. Whether or not it’s looking up a restaurant or finding a solution to a business…
I’m sure by now you’re used to seeing dark mode options across your various screens. In fact, chances are you’ve come across a dark interface on at least one of…