User Design

The Evolution of Boundless Cybersecurity

2 years ago SonicWall approached Bluetext with a campaign challenge: “Help us infuse originality within an over-saturated cybersecurity market. Portray Boundless Cybersecurity ability to break free of cyber threats.”  Bluetext’s response?…

Interactions that Lead to Conversions

62 seconds. That’s the average amount of time a user will spend on a website before hopping to another page. 62 seconds for your website to show off all your…

Humanizing Your Website Home Page

Establishing a personal connection between your business and the customers you serve is one of the most critical elements of a successful marketing strategy. From tailored social media posts to…

Steps to a Successful Sitemap

Second-only to your homepage, your sitemap is one of the most important and most visible parts of your website. What value is a website if people can’t find the content…

Made for Mobile

We’ve all heard the old adage “the medium is the message” – and that could not be more true in today’s vast media landscape where the majority of users are…

Website Design Trends: Scroll-Based Animation

Scroll-based animation offers all the benefits of on-page animation and more. Not only do pages with scroll-based animation engage users more effectively, but they can also tell more complex stories,…

Mobile Speed on the Move

The next time you’re in a public setting, look up, and chances are you’ll notice almost everyone around you has their eyes glued to a mobile device in hand. Modern-day…

Product Intelligence: Providing Essential Expertise

The needs of a modern consumer are not static; they are constantly moving and advancing, shifting and changing. Customers adopt and discard products at breakneck speeds, seeking new opportunities for…

Uncovering the Power of Hidden Interactions

Web designers are constantly looking for new ways to keep the attention of their users. An innovative way to do so is through what is referred to as “hidden interactions.”…

Setting Up Your Web Pages for SEO Success

What’s your first instinct when you have a question? For most, it’s to Google it. Whether or not it’s looking up a restaurant or finding a solution to a business…

Learn More About How Bluetext Can Help You

Through branding, marketing and public relations we help brands WIN. With expert strategy, powerful creative and award-winning digital.

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