Social networking and search engine optimization will be forever linked and integrated for progressive marketing strategies. Good marketers know that the two work hand in hand and the linkage…
Marketers typically don’t try to court developers, but that will change in 2011. More and more brands are relying on user generated experiences and content. Deploying a deep set…
There has never been a more exciting time in the world of digital media and interactive marketing. To that end, I am going to develop a series of blog…
Combining visuals and a multisensory experience are an important part of advertising and marketing in our hyper connected world, so it is not surprising that so many companies have jumped…
Smart digital media strategies depend on deep, accurate and relevant personas. Getting personas accurate and relevant in terms of website user experience, search media, and social media are critical.…
“Markets are conversations – talk is cheap, silence is fatal” The quote above should be taken very seriously by every marketer. While niche consumer brands took this course…