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Best Marketing Creative Agencies Predict 2018 Through The Lens of Some Classic Hip Hop Songs

Whether you work with B2B Marketing Agencies, B2C Digital Agencies, or the any of the Top North America Agencies, 2018 will drive more innovation and change. Here are my predictions…

Government Cybersecurity Spend Is Growing. Is Your Marketing Cyber-Ready?

Budget deficits, sequestration, program cut-backs—these are scary times for technology companies that view government agencies as a key vertical market. With spending down at all levels of government, many IT…

TALKING SMAC?! Is your Digital Marketing Agency talking the latest SMAC? Keep up or get left behind!

If your digital marketing agency team doesn’t have a SMAC roadmap, you may find your company drifting off-course in 2017 and beyond. Here’s brief refresher course on SMAC. Social Media…

60 Seconds Online – What It Means to Your Marketing Mix

A lot happens every 60 seconds online across digital platforms. In fact, a staggering amount of posts, uploads and emails take place in the space of a minute – every minute…

Google AdWords: A Significant Change to the Algorithm

Google has done it again, quietly making a significant change to the way its algorithms process Google AdWords that could be significant challenge for digital marketing if not understood and…

Marketing and Advertising Takeaways from Trump’s Victory

Well…given the polarizing nature of the 2016 presidential election, it’s a fair bet that families will spend as much time on Thanksgiving “talking turkey” as they will devouring it. The…

Is DC Tech Media Dying…Or Transforming?

Back in 2006, I had a conversation with Washington Post Magazine columnist Gene Weingarten, one of my favorite humorists. If you’ve ever happened upon his column, you know that he’s…

Sneak Preview: Digitally Advancing the Customer Journey: The CSC Approach

The Mid Atlantic Marketing Summit is greater Washington’s largest annual symposium of thought leaders in marketing. The theme will focus on emerging technologies and trends in marketing communications. Topics will…

5 Important Digital Marketing Data Points: Back Up or Shut Up

Working at a Washington DC digital agency that works with brands spanning the largest, most cautious Fortune 500 companies to the most speedy of start-ups disrupting every corner of Earth,…

Bloomberg Partners With Bluetext

Bloomberg BNA is one of top providers of legal information for attorneys, ranging from court decisions and legal filings to law review articles and news coverage that can affect a…

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