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Successful brands have learned that if you want to engage with your customers and earn their loyalty, you need to provide a solid mobile app user experience on their handheld…
In today’s mobile dominant world, app indexing is signaling the beginning of a seismic shift in the direction of search, and marketers need to pay attention. Google has been offering…
We have all been there. The requirements start stacking from all areas of the enterprise and the politics are thick. Companies are ignoring some white lies they are preaching and it…
One of the most popular video series anywhere right now is comedian Jerry Seinfeld’s “Comedians In Cars Getting Coffee,” where Jerry takes other comedians out for rides in classic cars,…
Since my last post was on “Mobile First” I thought it might make sense to opine on mobile marketing…specifically mobile apps where Bluetext has waded deep into the water this…