20 times a day — that’s how often people on average check their email. Sounds like a lot, but in reality emailing has become so ingrained in our everyday routines.…
Here at Bluetext, as a top brand development agency, we see clients invest a lot of time and money into a rebrand. We’ve already talked about why a Go-to-Market Strategy…
2020 will forever mark a significant milestone in remote work practices. To comply with COVID-19 safety protocols many companies have closed or limited office capacity and enabled their workforce to…
Marketing, unfortunately, isn’t an exact science. Nor is there ever a “one size fits all” solution to business objectives. There are hundreds of best practices when it comes to marketing,…
Bluetext, a leader in association marketing, is proud to announce that it has been selected by the Plastics Industry Association (PLASTICS) as its design, marketing, and brand agency-of-record for NPE2021:…
In previous posts, we’ve discussed some of the components that top marketing firms know make a successful marketing campaign. In this post, we’ll explore why audience segmentation is so important…
As the first quarter of 2018 comes to a close, it’s a good time for a pitstop to assess your digital marketing strategy and make tweaks and adjustments for the…
As an agency that works with a number of cyber security clients, the General Data Protection Regulation (GDPR) has been on Bluetext’s radar for quite some time. The GDPR, which…
Re-targeting campaigns that reach across platforms and devices allow marketers to reach the same prospect as they move across the web, social networks, and mobile devices, creating a new level…