Menu

Public Affairs

  • Is your organization facing a policy challenge that goes to the heart of your business model?
  • Is your side of the debate getting a fair hearing?
  • Are your messages falling on deaf ears?
  • Have you made the most of all of your organizational assets to reach decision makers in Congress, the Administration, and across the public affairs landscape?

At Bluetext, we understand how to execute public affairs campaigns that reach constituents via old fashioned and new channels. Our team has held senior positions on both Capitol Hill and in the White House, and has helped companies, trade associations, and non-profit organizations design, develop, and executive cutting-edge public affairs campaign to win the policy debate. Whether you are looking to manage issues, build a coalition, develop relationships with key staffers or influence public opinion on issues that are impacting your business, Bluetext has the relationships and ingenuity to help. Based in the heart of Washington, D.C, we are part of the community and are ready to execute a campaign immediately.

  • We have worked in the energy, defense, technology and financial services sectors on serious threats to those industries.
  • We have used traditional outreach to reach policy makers, and pioneered Internet-based strategies to bring critical voices to the debate.

Rules We Live by

Bluetext is committed to providing the best service for our clients to meet and exceed their business goals. Our team of professionals will always bring creativity, originality and enthusiasm to every project. Delivering industry-leading results to our clients is our number one priority. What we won’t do is deviate from our high ethical standards for any reason. What we will do is always provide the best advice and counsel to our clients at all times. That is at the heart of the Bluetext culture, and what we live by every day.

Why Bluetext?

We know that wide differences among audiences mean there is no simple approach to delivering your message. Interactive design and digital strategies, social networking, internet outreach, blogs, events, viral and guerrilla marketing, search engine optimization, traditional media relations and advertising — every tool must be employed as part of an integrated approach. At Bluetext, we approach every communications challenge by considering every channel to reach your target audience.

What We Do

Bluetext provides integrated communications services designed to help clients connect with key audiences, reach new communities, enhance their brand and protect their reputation. With deep expertise leveraging many diverse marketing strategies, we utilize every channel to attack the most critical challenges our clients face. From fixing their reputation to connecting with key government decision-makers to driving product demand, our clients know that the team at Bluetext will get the job done.

Insights

4 Innovative B2G Digital Marketing Ideas For 2017

Government contractors and technology vendors selling to government agencies are still trying to size up the policies of the new Trump White House and what they will mean for the…

Read more

New Year New Branding…Now Is the Time To Make an Impact in 2017

Planning for the New Year? Is Your Branding Up to Snuff? With a new year comes new expectations. More qualified leads. Better content. More PR coverage…just some of the areas…

Read more

Does your marketing firm need to be local?

If you are a CMO or executive at a DC-area organization seeking to hire a digital marketing firm, do you Google search for “Top DC digital marketing firms” or “Top…

Read more

The Blurred Lines Between B2B and B2C Marketing

As one of the leading digital marketing agencies in Washington, we get called in by a variety of prospective clients to discuss their needs. These clients are corporations selling to…

Read more

Who’s on First? Why Personas Matter in Federal Marketing

So, you want to sell to the federal government? Good. Every year, Uncle Sam and his army of acquisition specialists have money to spend to achieve the critical missions of…

Read more

Immersive Executive Experiences Take Web Design to the Next Level for B2B and B2G Brands

For several companies, the new HTML5 and video based immersive executive experiences Bluetext has been creating are delivering amazing results. For example CSC (Fortune #175) is seeing this experience as…

Read more

Learn More About How Bluetext Can Help You

Our passion, focus, and industry expertise has enabled enterprises across the globe to reach customers and prospects in unique ways and achieve organizational KPIs. We can do the same for you.

Is There Anything We Can Help You With?

Click Here to Contact Us Directly.