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Digital & Interactive

  • Is your digital strategy making the most of your brand assets and human resources?
  • Are you stuck with the same out-of-date tactics and wondering why?
  • Are you looking for newer, more creative and engaging ways to tell your brand story?
  • Are key performance indicators defined and analytics configured for your production?

Through the prism of your campaigns’ digital footprint, it is critical to put in place the right digital strategy to reach your audience with the right message and the right tone at all times. Audiences will not tolerate a brochure-ware website with no social interactivity, fresh content or ideas.  They demand executive viewpoints, expert resources, smart accessibility through search and mobile, and the right information to help them make an informed decision about your brand. The Bluetext team has worked with some of the largest and most recognizable brands in the world to map out digital and interactive strategies that get to the core of their business – reaching key audiences in new and unique ways to influence their decision-making process.

Bluetext’s digital strategies deliver a stellar production experience to implement the strategy. Comprehensive website design and development services, creative services, analytics, mobile design and development, content management systems, user experience design, information architecture, and other services can all be executed and integrated by our team. Bluetext’s digital marketing expertise runs deep, working on teams that:

  • Have been a part of over 30 award winning campaigns, spanning Webby, Addy and Sabre Awards.
  • Have been the first to innovate in the digital space, blazing trails for foreign embassies with their digital communications to mobilizing historic events like never before.
  • Have shaped organic search campaigns for the nations’ largest companies driving measurable results 500% better than previous campaigns.

Rules We Live by

Bluetext is committed to providing the best service for our clients to meet and exceed their business goals. Our team of professionals will always bring creativity, originality and enthusiasm to every project. Delivering industry-leading results to our clients is our number one priority. What we won’t do is deviate from our high ethical standards for any reason. What we will do is always provide the best advice and counsel to our clients at all times. That is at the heart of the Bluetext culture, and what we live by every day.

Why Bluetext?

We know that wide differences among audiences mean there is no simple approach to delivering your message. Interactive design and digital strategies, social networking, internet outreach, blogs, events, viral and guerrilla marketing, search engine optimization, traditional media relations and advertising — every tool must be employed as part of an integrated approach. At Bluetext, we approach every communications challenge by considering every channel to reach your target audience.

What We Do

Bluetext provides integrated communications services designed to help clients connect with key audiences, reach new communities, enhance their brand and protect their reputation. With deep expertise leveraging many diverse marketing strategies, we utilize every channel to attack the most critical challenges our clients face. From fixing their reputation to connecting with key government decision-makers to driving product demand, our clients know that the team at Bluetext will get the job done.

Insights

Digital Maturity: Eight Questions For Marketers To Ask

Digital Maturity is no longer just a buzzword – it’s where your competitors are now and where you need to be to succeed in the digital marketplace. As a top…

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4 Innovative B2G Digital Marketing Ideas For 2017

Government contractors and technology vendors selling to government agencies are still trying to size up the policies of the new Trump White House and what they will mean for the…

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Is Your Marketing Firm Recommending What is Next?

As digital marketing evolves and new channels emerge to target business, consumer and government audiences, the pressure is on marketing firms to push clients into waters that are sometimes deep…

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Surviving 2017’s Marketing Landscape Will Take Fortitude, Insight, and a Peek Into the Future

It’s the beginning of a new year, and that means that industry experts will pull out their magic eight balls, clean their Google glasses, and attempt to see into the…

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Top B2B Marketing Agencies Know It’s All About Speed

Today’s “need for speed” mantra is evident in everything we do. Your website is no exception. We all want everything to be instantly available at our fingertips – including our…

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Top Defense Marketing Agencies Know – Brand Domination Is Won on the Digital Battlefield

If the incoming administration is aligned on anything its increased U.S. security – both at home and abroad. Most predict that this will result in the elimination of the defense…

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Learn More About How Bluetext Can Help You

Our passion, focus, and industry expertise has enabled enterprises across the globe to reach customers and prospects in unique ways and achieve organizational KPIs. We can do the same for you.

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