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In today’s fragmented marketplace, engaging a firm limited to traditional public relations, advertising or digital services means you have to keep hoping that your campaign is aligned across all channels. Bluetext knows well that the left hand must not only be talking to the right hand, but needs to be closely coordinated to take advantage of every opportunity to drive the message - that is the importance of integrated campaigns. All of these considerations are what go into executing a fully integrated campaign that analyzes the challenge you face, determines the ideal outcomes, and puts in place a range of tactics that hit key targets often with a tightly defined message.
- Bluetext’s team has worked with trade associations, major corporations and mid-size enterprises to align every element of their communications outreach.
- We have taken new technologies to market through a variety of platforms.
- We have used multiple channels to drive leads, deliver a consistent message, and make companies appear to be much greater in stature than they actually may be.