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Surviving 2017’s Marketing Landscape Will Take Fortitude, Insight, and a Peek Into the Future

It’s the beginning of a new year, and that means that industry experts will pull out their magic eight balls, clean their Google glasses, and attempt to see into the…

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Top B2B Marketing Agencies Know It’s All About Speed

Today’s “need for speed” mantra is evident in everything we do. Your website is no exception. We all want everything to be instantly available at our fingertips – including our…

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Acing the Media Interview: 10 Tips For Delivering Your Message

As a journalist in my first career, as someone who spent a dozen years in the media spotlight in politics, and as a member of the public relations team here…

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What’s In A Name? The Right One Can Make The Brand.

Choosing a new name for a brand or a product is never easy. Finding a name that is original and conveys the right tone and attributes is difficult. Add to…

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Best Marketing Creative Agencies Predict 2017 Through The Lens of Some Classic Hip Hop Songs

Whether you work with B2B Marketing Agencies, B2C Digital Agencies, or the any of the Top North America Agencies, 2017 will drive more innovation and change. Here are my predictions…

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Top Defense Marketing Agencies Know – Brand Domination Is Won on the Digital Battlefield

If the incoming administration is aligned on anything its increased U.S. security – both at home and abroad. Most predict that this will result in the elimination of the defense…

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Marketing and Advertising Takeaways from Trump’s Victory

Well…given the polarizing nature of the 2016 presidential election, it’s a fair bet that families will spend as much time on Thanksgiving “talking turkey” as they will devouring it. The…

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Another Bluetext Branding Client Gets Acquired

Last week it was announced that software company Synopys would acquire Cigital, a leading provider of software security services to help software developers build security into their application development process.…

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Bluetext on AdAge: Tech May Replace Some Jobs, but Digital Ad Agencies Will Always Need Humans

Some economic experts are predicting that by 2025, 40% of today’s jobs will be replaced by technology. That’s a sobering thought for nearly everyone. For those of us in the…

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New Year New Branding…Now Is the Time To Make an Impact in 2017

Planning for the New Year? Is Your Branding Up to Snuff? With a new year comes new expectations. More qualified leads. Better content. More PR coverage…just some of the areas…

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