If There is Ever A Government Shutdown
Our People Will Be Deemed Essential


Bluetext client Acentia, following a thorough discovery process, launched with a new brand identity and website to better represent its mission supporting customers on programs of National Significance. Bluetext worked closely with the entire Acentia management team, employees and customers to overhaul its messaging, establish a new name, create its brand, design and develop a new responsive website, and re-launch the company to the public.

Essential to the Mission

Bluetext completely rebranded ITSolutions to Acentia, including name, logo, tagline, visual identity system, messaging platform, brand positioning, website, collateral system, public relations and social media. The company used the rebrand to immediately be acquisitive, acquiring 2020 Solutions shortly after launch. The rebranding effort culminated with Acentia getting acquired by Maximus in 2013.

Strategic Marketing Focused on Key Sectors

Bluetext produced a family of thought leadership videos to communicate sector focus inside Acentia. We also worked with Acentia CEO Todd Stottlemyer on a visibility campaign with local media.


Learn More About How Bluetext Can Help You

Acentia’s branding and campaign work enabled them to achieve their goal of getting acquired. We can help you achieve your corporate goals.